Charles Hurst Official Lead Race Car Partner

01 October 2021

Organisers of the Deep RiverRock Belfast City Marathon are delighted to be partnering again with Charles Hurst Group for the 39th year event on Sunday 3rd October 2021.

Charles Hurst Official Lead Race Car Partner

Charles Hurst will be providing the official lead race cars and vans for the only marathon event taking place in the island of Ireland this year.

Marathon and Team Relay participants can expect to run through the Charles Hurst Boucher Road complex as part of the main marathon route.  A 30-acre site which hosts the largest vehicle village in Europe. 

Full details of the marathon route can be found at

Participants can also expect to see the event branded Charles Hurst vans at key bag drop locations on Marathon Sunday: outside the City Hall between 7.00-8.00am and two bag drop points at the Stormont start area, Prince of Wales Avenue until 8.30am.

Charles Hurst Group Brand Director, Andrew Gilmore, said:

“For almost 40 years, the Belfast City Marathon has been recognised as one of the region’s largest, most exciting and engaging sporting events, we are really proud and excited to be extending our partnership once again this year. On behalf of all the team at Charles Hurst, we wish everyone great success in this year’s event.”

Charles Hurst Group is the largest new and used car retailer in Northern Ireland with over 1200 cars, vans, and motorcycles in stock.  One of NI’s Top 100 Businesses, Charles Hurst has 6 locations throughout Northern Ireland and 2 locations in Dublin.  Keeping Northern Ireland Motoring for over 100 years, visit

The 39th Deep RiverRock Belfast City Marathon will start from the iconic Stormont Estate on Sunday 3rd October 2021, with a full line up of events to suit all levels of fitness including the Marathon, Team Relay, 8 Mile Walk and Fun Run. Participants are encouraged to #MakeItCount in 2021 and run, walk, or wheel for Official Charity Partner, Cancer Focus NI, to help more people survive from cancer.  Visit for event updates on the lead up to Marathon Sunday.

The Deep RiverRock Belfast City Marathon is sponsored by Athletics Northern Ireland, Daily Mirror, Belfast City Council, Better, Cool FM (Downtown Radio and Downtown Country), Translink, Spar, Belfast Live, Tayto and Four Star Pizza.  This year’s official charity is Cancer Focus Northern Ireland.


L-R Chris Morrison - Sales Manager Charles Hurst Peugeot, Andrew Gilmore - Charles Hurst Brand Director, Elaine Riddell – Senior Marketing and Events Officer, Deep RivderRock Belfast City Marathon, Mike Gimson - Sales Manager Aston Martin Belfast, Alan Thompson - Head of Business Charles Hurst Jaguar Land Rover